An NYSE exec who's interviewed hundreds of business leaders says you don't have to be an extrovert to be a successful entrepreneur

betty liu

  • You don’t have to be extroverted to become a successful
    entrepreneur.
  • Betty Liu,
    an entrepreneur and the executive vice chairman at the New York
    Stock Exchange, said despite her reputation as an expert networker,
    she considers herself introverted.
  • Many top leaders, including Bill Gates and Barack Obama, have
    also been described as introverted.

In the business world, introverts seem to have the deck stacked
against them.


Research has shown
that extroverts are 25% more likely than
introverts to land high-paying jobs, and more than 60% of the
executives polled in
Harvard Business Review survey
said they viewed introversion as
a barrier to leadership.

But Betty Liu,
the executive vice chairman of the New York Stock Exchange, is
challenging the idea that people need a specific type of
personality to succeed.

Liu is the founder of Radiate,
an online library of educational videos about leadership and
management, and previously was an anchor for Bloomberg TV. Over the
years, she has interviewed hundreds of business leaders, from
Warren Buffett and Elon Musk to Ariana Huffington and Magic
Johnson.

“I think there’s this misconception sometimes that when you get
to the top of wherever you are, you have to be a certain type of
person, and I just don’t think that’s true,” Liu told Business
Insider. “I’ve seen too many kinds of personalities, too many
different ways of becoming successful, that there isn’t any one
type.”

A bonus just for you: Click
here to claim 30 days of access to Business Insider
PRIME

Liu described herself as an introvert — a label that would
seem to clash with her reputation as an expert networker. 

“When people see where I am, they think I’m a certain kind of
person,” she said. “They see me as a master networker, that I’ve
been able to establish all these relationships, therefore I must be
this extremely gregarious, extroverted, hobnobbing, party-going
person. And that couldn’t be further from the truth.”

In reality, a number of notable leaders have been described as
introverted, including Buffett, Bill Gates, Marissa Mayer, Mark
Zuckerberg, and even US presidents such as Barack Obama and Abraham
Lincoln.

Despite the data showing introverts often get passed up for top
job opportunities, other research has shown that introverts tend to
prove themselves the better leaders.
One recent study
suggested introverted people are less
impulsive than extroverts in their decision-making, while a

2010 study
found introverted leaders were more likely than
extroverted ones to listen to their followers and make them feel
valued.

Read more:
A New York Stock Exchange exec uses the ‘1-3-5 rule’ to eliminate
lingering guilt over an unfinished to-do list

It goes to show that there isn’t one recipe for success.

“There are people at the top who are introverted, there are
people at the top who are extroverted, there are people at the top
who are both,” Liu said. “There are all sorts of different pathways
to get there.”

SEE ALSO: A
New York Stock Exchange exec uses the ‘1-3-5 rule’ to eliminate
lingering guilt over an unfinished to-do list

DON’T MISS: Bill
Gates, Mark Zuckerberg, and 12 more successful people reveal their
favorite places to ‘think big’


Join the conversation about this story »

NOW WATCH:
Availability bias: discussing what occupation is most likely to
cheat on their spouse

Source: FS – All – Economy – News
An NYSE exec who's interviewed hundreds of business leaders says you don't have to be an extrovert to be a successful entrepreneur