Here's the pitch deck this 29-year-old Russian-born VC used to convince investors to contribute millions to her fund

Russian-born Masha Drokova, 28, poses in this handout photo provided January 22, 2018. Courtesy of Day One Ventures/Handout via REUTERS

  • Day One Ventures, a
    venture fund launched in 2018 by 29-year-old Russian-born
    entrepreneur Masha Drokova, recently shared with Business Insider
    the pitch deck it uses to convince investors to back its fund.
  • “It’s important to understand what we sell,” Drokova said.
  • Day One now has over 15 investors, or limited partners, and the
    average amount each contributes is between $1 million and $5
    million. Its target fund size is
    reportedly $30 million
    .
  • Below is the pitch deck that Day One Ventures uses to attract
    new investors to its fund.

Venture-capital firms are everywhere in Silicon Valley, but have
you ever wondered how they got their millions to begin?

Day One Ventures, a
venture fund launched in 2018 by 29-year-old Russian-born
entrepreneur Masha Drokova, recently shared with Business Insider
the pitch deck it uses to convince investors to back its fund.

“It’s important to understand what we sell,” Drokova told us in
a recent interview. “Part of this deck is to show how we are going
to bring them high financial returns in five to seven years. These
are still risky investments. But we are trying to show how we are
going to find opportunities and why the best companies work with
us.”

Drokova said that most investors, or limited partners, that
invest with Day One are tech entrepreneurs, private-equity
professionals, and successful executives of large companies like
Goldman Sachs and Salesforce. She also said the firm now has over
15 LPs and that the average amount each contributes is between $1
million and $5 million. Day One’s target fund size is
reportedly $30 million
.

So why are investors deciding to put their money behind Day
One?

Drokova thinks it’s because Day One’s investment thesis doesn’t
follow just the major funds, like Sequoia or Andreeseen Horowitz.
Rather, Drokova says Day One backs companies only that are mission
driven and provide services that her four-person team believes
in.

“Few funds are willing and excited to think for themselves and
not expect their other peers to think for them,” Drokova said.

Also, while most VC firms offer some guidance when it comes to
public relations for the startups in their portfolios, Day One
makes it a top focus and one of the main value propositions of its
fund.

“If you look at lots of the big startup successes, like
Robinhood, for instance, I think lots of their success comes from
them being clear about who they are,” Drokova said. “PR and clear
communications is one of the major reasons for big sustainable
growth for companies.”

Day One helps drum up stories for the 30-plus companies in its
portfolio, and so far its hybrid approach between PR and venture
capital has been working.

Already within two years, Day One has seen two exits from its
portfolio companies, including pop-up-meal platform
Feastly
and ad-monitoring platform
Acquired.io
, which were both bought for an undisclosed amount
last December.

Here’s the pitch deck that Day One Ventures uses to
attract new investors to its fund:

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See the rest of the story at Business Insider

Source: FS – All – Economy – News
Here's the pitch deck this 29-year-old Russian-born VC used to convince investors to contribute millions to her fund